WHY EXHIBIT

NEW OPPORTUNITIES

Mega Electronics, Mega Home Appliances, Mega Lighting offers an unparalleled platform at the heart of ASEAN for industry professionals to explore the latest trends, connect with innovative Asian suppliers, and discover unique lifestyle products that resonate with today’s consumers.

01

Geopolitics Risks create unnecessary Trade Barriers

The world is changing. In recent years, the drastic changes in the political landscape of European and American countries have made geopolitical risks an indispensable factor for businesses. Under the threat of tariffs and trade restrictions, many European and American buyers are reducing their visits to China for exhibitions and shifting their procurement to other parts of Asia due to these geopolitical factors.

02

War Impacts Fight Schedules

The Russia-Ukraine and Middle East conflicts not only bring huge loss of life and property, but they also create an uncertain environment for business. The fierce war generates hatred among multiple sides, while sanctions are imposed. Additionally, the war has caused a reduction in the number of flights from Europe and America to China, leading to a substantial increase in airfare prices.

03

Exploring Alternatives in Southeast Asia

In recent years, many buyers in Europe and the US have become aware that trade barriers and tariffs are unavoidable. As a result, they have begun to shift their focus to Southeast Asia in order to diversify their risks.

04

Thailand: A Key City for the Southeast Asia Exhibition

Bangkok is situated at the heart of ASEAN, with comprehensive exhibition facilities and infrastructure, making it a key city for the exhibition industry in Southeast Asia. It can also reach out to the other nine ASEAN countries, including Brunei, Cambodia, Indonesia, Laos, Malaysia, Myanmar, the Philippines, Singapore, and Vietnam, as well as to buyers from the Middle East and Eastern Europe, thereby creating a complete buyer network.

Surging Demand in ASEAN and Neighboring Countries

ASEAN countries, including Thailand, Indonesia, Vietnam, the Philippines, Malaysia, Singapore, Cambodia, Myanmar, Laos, and Brunei, have witnessed significant urbanization, rapid economic growth, fast-rising consumption power, and ever-improving living standards.

According to recent data, the ASEAN region’s GDP growth is projected to increase from 4.7% in 2024 to 4.9% in 2025, driven by increasing domestic consumption, recovering goods exports, and a tourism rebound.
The ASEAN lighting market is booming, driven by economic growth, as well as rising living standards and a strong emphasis on energy efficiency. Supportive government policies, improved energy efficiency standards, and growing consumer interest in smart and personalised lighting technologies further fuel the region’s demand and market growth.
Countries like Indonesia, Vietnam, and particularly Thailand are leading the way with rapid economic development and urbanization. In 2024, the revenue generated in Thailand's lamps and lighting market is projected to reach USD 254.7 million, with a robust compound annual growth rate (CAGR) of 6.52% during 2024 – 2029, thanks to rapid growth in new shopping malls and hotels that demand efficient, smart, and sustainable lighting solutions.

A GATEWAY TO THE ASEAN & GLOBAL MARKET

MARKET FOR YOU TO CAPTURE BUSINESS OPPORTUNITIES

MEGA SHOW Bangkok provides an exceptional platform for all export-oriented suppliers from Asia to connect with the eager-to buy buyers from ASEAN and around the world. The 2024 show attracted 15,318 buyers from 97 countries and regions, a significant increase from inaugural show in 2023, which saw 6,292 buyers from 44 countries and regions. Notably, Malaysia, Singapore, Korea, Japan, the USA, and the United Arab Emirates experienced the most growth.
Overall, the vast majority of exhibiting companies were satisfied with the results of the four-day exhibition, having received numerous on-site inquiries and identified many new buyer resources. Attending buyers also gave positive feedback regarding the exhibition, particularly appreciating its ability to help them quickly locate their target products. They expressed high satisfaction with the product quality, trendy designs, innovative trends, and competitive advantages presented.
The 2025 MEGA SHOW Bangkok will be held
from 16-18 July. Don’t miss this great opportunity!